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    <title>SEO Expert Podcast</title> 
    <itunes:author>Joe Beccalori</itunes:author> 
    <link>http://www.beccalori.com</link> 
    <itunes:subtitle>Advice from an industry SEO Expert</itunes:subtitle> 
    <itunes:summary>SEO Expert Podcats is a monthly podcast produced by Joe Beccalori, that presents the very best information and methods for website traffic and sales growth using SEO. Each month will feature a selection of topics in the SEO field, presented to you by Joe Beccalori and other guest podcasters. Joseph has many years experience as an online marketing professional and coach.</itunes:summary> 
    <language>en-us</language> 
    <copyright>Copyright &#xA9; 2007 Joe Beccalori</copyright> 
        <itunes:owner> 
            <itunes:name>Joe Beccalori</itunes:name> 
            <itunes:email>Joe@Beccalori.com</itunes:email> 
        </itunes:owner> 
    <description>SEO Expert Podcast - Learn to maximize the value of your website.</description>
    <managingEditor>joe@beccalori.com (Joe Beccalori)</managingEditor>
    <webMaster>joe@beccalori.com (Joe Beccalori)</webMaster>
      <itunes:keywords>SEO, Search Engine Optimization, Online Marketing</itunes:keywords>  
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      <title>SEO Expert Podcast</title> 
      <link>http://www.beccalori.com</link> 
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        <itunes:category text="Online Marketing, SEO"> 
             <itunes:category text="Online Marketing, SEO"/> 
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    <category>Online Marketing, SEO</category> 


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      <title>SEO Expert #1 : $99 SEO, Trick or Treat?</title>
            <itunes:author>Joe Beccalori</itunes:author>
      <itunes:subtitle>Joe shares his thoughts on $99 SEO Packages</itunes:subtitle>
      <itunes:summary>I get asked this question a lot - How can a company advertise $99 fee, or $49/month for SEO services that guarantee results on PPC or SEO?

These types of packages might have some value for very small companies on non-competitive LOCAL terms only, or those that want just a little exposure through PPC without the know how or ability to convert into serious sales. Frankly, you get a lot of very small business owners who realize there is some value in search, and so they HAVE to do search..... 
      </itunes:summary>
      <description>Find out if low cost SEO packages have any place in your world.</description>
      <link>http://www.beccalori.com/beccalori/podcast/20071031_99_Dollar_SEO_TrickOrTreat.mp3</link>
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      <pubDate>Wed, 31 Oct 2007 11:08:00 GMT</pubDate> 
      <itunes:explicit>no</itunes:explicit>
      <itunes:duration>8:15</itunes:duration>
      <itunes:keywords>SEO, Search Engine Optimization, PPC, Online Marketing</itunes:keywords>
</item>

<item>
      <title>SEO Expert #2 : Top 50 SEO Tactics</title>
            <itunes:author>Joe Beccalori</itunes:author>
      <itunes:subtitle>Joe shares his list of Top 50 SEO Tactics, which will be covered in the podcast in 2008.</itunes:subtitle>
      <itunes:summary>What are the Top 50 SEO tactics you can use?
      </itunes:summary>
      <description>Learn what the Top 50 Search Engine Optimization (SEO) tactics are</description>
      <link>http://www.beccalori.com/beccalori/podcast/20071209-Top-50-SEO-Tactics.mp3</link>
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      <pubDate>Wed, 31 Oct 2007 11:08:00 GMT</pubDate> 
      <itunes:explicit>no</itunes:explicit>
      <itunes:duration>8:15</itunes:duration>
      <itunes:keywords>SEO Expert, SEO Podcast, Joe Beccalori SEO,Search Engine Optimization, PPC, Online Marketing</itunes:keywords>
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