Big Social Media Plans + Small Budget = No Problem.

January 29th, 2013

Three simple steps to help marketers get the biggest bang for their social media buck.

Jumpstart Automotive Group, social media marketing, automotive marketingWhen it comes to marketing budgets, big isn’t always better in social media.  In fact, smaller budgets sometimes net the best results.

In our industry, most automotive marketing budgets are sizeable.  But like other businesses, share of budget dedicated to social media varies by automotive brand.

The fact is social media levels the playing field between the haves and the have-nots.  With a little bit of ingenuity and knowledge, and by following these three simple steps, it’s possible for small budgets to compete head-to-head with deep pockets to achieve maximum success…

Read Full Article : http://www.interactmarketing.com/news/big-social-media-plans-small-budget-no-problem/

The SEO Podcast

August 15th, 2009

I released the first podcast almost 2 years ago, for those who want to listen.

http://www.beccalori.com/podcast/seo-expert-podcast.xml

An SEO Podcast. For those just getting started with SEO, or those of intermediate level, the SEO Expert podcast will get you on your way to becoming an SEO Expert.

Download our SEO Podcast today or refer the podcast to a friend who needs some SEO Advice.
The Podcast is an easy tool to listen and learn on your free time. Listen to the SEO Podcast while you work out, or on your daily commute.

Even if you are a successful SEO Expert, you may pick up on an occasional idea or distinction in this podcast, that will further enhance your SEO toolbox. Search Engine Optimization (SEO) is an ever changing field. Why not listen to an SEO Podcast a few times a month to make sure you are keeping up to speed with the best, most supported white hat methods of natural promotion and link building.

Were your past SEO efforts thwarted because you followed Black Hat SEO tactics that then backfired when Search Engines changed the rules. If you listen to our SEO Podcast, you can stay up to date on changes like this.
So be sure to mark your RSS Feed, itunes Podcast, or other Podcast downloading software, and subscribe today to the SEO Expert Podcast.

As always, your feedback and topical requests are welcome!

How to Get a Better Website Position in Search Engines – Advice and Tips on SEO

August 15th, 2009

Having a great website that no-one ever sees can be so frustrating. All that effort and no visitors to show for it. The missing ingredient is search engine optimization, which you need to have an understanding of to ensure a steady stream of visitors to your site from search engines. Follow this clear explanation of the basics of SEO and gain an insight into how to rank well on Google.

5 Top Tips For SEO

August 15th, 2009

When bigger businesses tighten their grip on the web, it’s imperative that smaller businesses do anything and everything they can to get noticed. This is where search engine optimisation can help. More commonly referred to as SEO, search engine optimisation does exactly that, in that its primary goal is to optimise your website to make it easier for search engines to find.

What Do You Get With Cheap SEO Packages

August 15th, 2009

It makes sense-why buy a product one by one when you can order bulk quantities of that product for a much better price? It was just a matter of time before someone applied this reasoning to Search Engine Optimization.

The Bing-O Secret

August 15th, 2009

Why traumatize yourself getting to the first page of Google search? It is much easier getting to the top of Bing. Here are the secrets you have been waiting for!

The New SEO Expert Blog and Podcast

August 15th, 2009

I made some recent server adjustments, and moved to the new version of WordPress. As a result I decided to make a clean start to the SEO Expert Blog and Podcast.  I will be re-posting some of the more popular posts from y archive, but also posting lot’s of new and interesting articles here, and syndicating some of my old favorites… so stay tuned.

How Using the Right Keywords Can Increase Visibility

August 15th, 2009

If you build it will they come? Well they do in the movies anyway, but what about in the real world of internet business. The answer is likely no, but then how do you get visitors to the website that you have put so much of your time and resources into.

What Does a Search Engine Really See?

August 15th, 2009

When a search engine spider loads a web page it does not see things like the normal eye. There are many Search Engine Spider Simulators available online for free use. Take a look at one and you would be surprised. The only thing spiders see are text. That is why it is very important to use the “ALT” tag for every image on your site.

How to Get Your Website Indexed by Search Engines

August 14th, 2009

Before building a new website you must follow some important steps to get indexed as soon as possible. You should only worry about being indexed by the most popular search engines because of the huge monopoly they currently possess.